Beauty Pack

SERVICES

Brand Identity System
WordPress Website Design & Development
Website Strategy (Custom Membership Flow)

PROJECT DETAILS

Beauty Pack TT is a subscription-based beauty brand offering monthly curated product packs to beauty lovers across Trinidad & Tobago. Inspired by the Ipsy model, they needed more than just a pretty site—they needed a seamless system to support recurring sign-ups and customer retention.

With a custom user flow and sign-up experience, Beauty Pack TT is now set up to deliver their monthly beauty magic with ease and consistency.

We developed a feminine, high-end brand identity paired with a strategically designed WordPress website tailored to their membership-style business model. From logo and mood board to a fully functional e-commerce site, every design element was created to reflect the brand’s luxe yet accessible appeal.

Working with Cassia will be one of the best investments you make in your business.

Cassia is professional, organized, passionate and a master of her craft. It's as though she is your business partner, versus her client, due to her focus, interest, and guidance. She does her research, is up to date with the latest trends, platforms etc. and advises the best for your business. Even if you are not sure about what you want, she has processes in place to help you figure it out. I've been afforded the opportunity of working with designers and developers from agencies in NYC and top agencies locally. Her work is on par.